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Amazon gives sellers an even smarter Seller Assistant and a new plugin for Amazon Quick and Anthropic's Claude
Amazon added persistent memory and automated workflows to its Seller Assistant and launched a plugin that brings Seller Assistant into Amazon Quick and, in beta, Anthropic's Claude.
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Key takeaways Seller Assistant now carries persistent memory of each seller’s business, delivering personal recommendations on topics like inventory management and pricing that sharpen over time. New Seller Assistant workflows give sellers the power to continuously monitor and execute routine tasks like restocking and pricing adjustments with full audit trails and seller-defined guardrails. A new plugin brings Seller Assistant’s intelligence into the AI tools sellers already use, launching first with Amazon Quick and in beta with Anthropic's Claude—with a free 12-month Quick Plus subscrip…