Compare moats
Up to three covered companies, band by band. Every call is a curated editorial judgment, never a disclosed figure — and every band carries its cited basis.
| Adobe | Hut 8 | Oracle | |
|---|---|---|---|
| Moat rating | narrow The FY2025 10-K's own Competition section says the markets for Adobe's solutions are characterized by 'limited barriers to entry, short product lifecycles, customer price sensitivity ... and the frequent entry of new solutions or competitors', and Item 1A adds that Adobe 'face[s] increasing competition from companies offering generative and agentic AI solutions, including but not limited to prompt-based and multi-modal creation and editing, document productivity and understanding' - the two categories that carry the Digital Media segment. That disclosed contestability caps the moat below wide, while the same filing's industry-standard app designations and 89% consolidated gross margin keep it well above none. | narrow The FY2025 10-K says 'we believe we have established a defensible competitive advantage through our power-first, innovation-driven strategy', resting on a power-native team, an application-agnostic framework for digital infrastructure design, end-to-end greenfield development capabilities, and the use of ASIC compute builds to rapidly and cost-effectively secure and monetize power. What separates this from no moat is scarce power: the filing says demand for energy capacity continues to outpace supply and that 'grid interconnection bottlenecks have further constrained access to power and digital infrastructure development', and Hut 8 reports 330 MW of utility capacity under construction at River Bend, commercialized in December 2025 through a 15-year triple-net lease supporting 245 MW of IT capacity, plus 1,230 MW of utility capacity under development. The same filing says 'The industries in which we operate are highly competitive and continuously evolving.', warns that these factors 'might not provide the competitive advantage we anticipate, or if they do, such competitive advantage might not endure', cites the River Bend lease (valued at $7.0 billion over the base term) as an example of expecting a significant portion of revenue from a limited number of customers, and says the company has not maintained consistent profitability. That supports narrow at most, not wide. | wide Oracle's FY2026 10-K (fiscal year ended May 31, 2026) describes an installed base in which "substantially all customers opt to purchase software support contracts when they purchase an Oracle software license"; that entrenchment shows up externally as the #1 DB-Engines database ranking (August 2026, first of 435 systems) and $638B of contracted Remaining Performance Obligations at Q4 FY2026 (press release, June 10, 2026) — a durable, multi-decade lock on mission-critical enterprise data layers. |
| Moat type | switching costs The 10-K frames Adobe's differentiation as an integrated ecosystem the customer's work lives inside: Creative Cloud Pro subscribers get 'cloud storage to easily sync, access, collaborate and share their work, files and assets', the AI platform offers a choice of models 'without the friction of switching between workflows and platforms', and on the enterprise side 'Our competitive differentiation comes from the increased value we provide customers by integrating the Adobe Experience Platform with our comprehensive set of solutions'. 96% of FY2025 revenue is subscription, with $22.52B of remaining performance obligations, up 13% year over year. | cost scale The 10-K says 'we believe success depends on the ability to secure scarce assets like power, data center equipment, and customers', and places part of its claimed edge in 'our ability to use ASIC compute infrastructure development to rapidly and cost-effectively secure and monetize power'. Its examples: Vega was energized less than a year after acquisition for an all-in cost of about $455,000 per megawatt, which the filing calls 'a fraction of traditional data center costs', and Salt Creek was completed for about $250,000 per MW; Vega also has immediate access to some of the lowest locational wholesale power prices in North America. These are low-redundancy ASIC compute builds, which the 10-K says carry relatively low capital intensity by design. The 'fraction of traditional data center costs' comparison is against a different facility tier, and the filing gives no peer cost comparison and no cost figure for its AI campuses. | switching costs The core moat is the cost of moving mission-critical databases and back-office suites: the FY2026 10-K notes substantially all license customers attach support contracts and that Oracle's Multicloud Database offerings run Oracle AI Database inside other hyperscalers' clouds — monetizing the installed base even when the customer's infrastructure leaves; the KLAS 2026 EHR report shows the same dynamic in health IT, where roughly a third of Oracle Health customers want to leave but feel unable to do so. |
| Leadership | clear leader In the segment that is 74% of FY2025 revenue ($17.65B of $23.77B) the 10-K asserts leadership outright: Illustrator 'our industry-standard vector graphics app', After Effects 'our industry-standard motion graphics and visual effects app', Acrobat 'a leading document productivity app', and 'category and brand leadership' in the Competition section. The claim does not extend to the whole company - the same section says the marketing solutions 'face broad competition from large, established enterprise software and cloud companies'. | fast follower The 10-K says 'For example, we signed our first large scale single tenant AI data center lease and commenced construction of the site at our River Bend campus.', offered under the statement that to remain competitive with peers it may need to modify aspects of its business model. River Bend was commercialized in December 2025 through a 15-year triple-net lease supporting 245 MW of IT capacity; Fluidstack is expected to serve as tenant and Google is expected to provide a financial backstop, and initial delivery is targeted for Q2 2027. On speed, the filing says 'Through early engagement with Entergy Louisiana, we assumed key interconnection and development functions typically managed by the utility, such as the development of transmission and distribution infrastructure, materially accelerating originally quoted power delivery timelines.', and that Vega was energized 'less than a year after acquiring it'. It also warns that Hut 8 competes against companies 'that may be more established or have greater financial and other resources and/or expertise'. That describes a newer entrant moving quickly, not an established leader. | co leader Split by line: clear leader in database (DB-Engines August 2026 ranks Oracle #1 and Oracle-owned MySQL #2 of 435 systems); one of the largest enterprise-application vendors ($15.9B FY2026 SaaS revenue, competing with SAP, Salesforce, Workday and Microsoft per the FY2026 10-K); but in cloud infrastructure a ~4%-share fast-growing challenger behind Amazon (28%), Microsoft (20%) and Google (15%) per Synergy Q2 2026 data (The Register, 2026-08-01), and #2 in US acute-care EHR behind Epic (KLAS 2026). |
| Pricing power | strong Per the same 10-K's segment table, Digital Media earned a 95% gross profit margin in FY2025 (96% FY2024, 95% FY2023) and consolidated gross margin held at 88%/89%/89% across FY2023-FY2025 while revenue grew 11% to $23.77B. 96% of revenue is subscription and remaining performance obligations reached $22.52B, up 13%. Item 1A's warning of 'downward pressure on pricing and gross margins' has not shown up in realized margin. | weak The 10-K says ASIC compute, run through American Bitcoin, can only be profitable if hardware and electricity costs are below the price of the Bitcoin mined, which makes it a price-taking business. It also says Traditional Cloud and AI Cloud compete with cloud services providers for customers, and that the company has not maintained consistent profitability. River Bend's contracted triple-net lease economics are not in service yet; initial delivery is targeted for Q2 2027. | moderate Strong in the installed base — the FY2026 10-K states substantially all license customers purchase support contracts, a recurring stream customers rarely drop — but the same 10-K lists "total cost of ownership" first among key competitive factors and describes intense competition across every segment; AI-infrastructure deals are won against hyperscalers and neoclouds, and Q4 FY2026 SaaS grew a moderate 10% versus 93% for IaaS (press release, June 10, 2026). |
| Summary | Adobe's durable advantage is the cost of leaving rather than any disclosed market share. Its FY2025 10-K calls Illustrator 'our industry-standard vector graphics app' and After Effects 'our industry-standard motion graphics and visual effects app', describes Acrobat as 'a leading document productivity app', and sells them as one subscription ecosystem where assets, workflows and collaboration are cloud-resident. The economics follow: Digital Media earned a 95% gross profit margin on $17.65B of FY2025 revenue, 74% of the company. The same filing is unusually candid about the limits, calling its markets characterized by 'limited barriers to entry' and warning that competition will 'continue to intensify' with named generative and agentic AI entrants in both creation and document productivity - so the moat reads narrow rather than wide, held today by realized pricing and switching costs rather than by structural protection. | Per its FY2025 10-K, Hut 8 is a power-first infrastructure developer. It originates powered land and interconnections, uses ASIC compute builds, which the filing says combine relatively low capital intensity with rapid deployment, as a transitional load to monetize sites sooner, and aims to transition suitable power assets to higher-return uses; its River Bend campus was commercialized through a 15-year AI data center lease. The filing claims a defensible advantage but warns it might not provide the advantage anticipated, or might not endure. It says Hut 8 competes for powered land with digital infrastructure developers and large-scale Bitcoin miners, and its first AI campus is still under construction. Its majority-owned Bitcoin miner, American Bitcoin, can only be profitable when mining costs are below the price of the Bitcoin mined, and the filing says it believes American Bitcoin must keep acquiring miners to keep up with a growing global network hashrate. | Oracle pairs the deepest switching-cost franchise in enterprise software — the #1-ranked database (DB-Engines, August 2026) plus Fusion/NetSuite back-office suites, with support attach near-universal per the FY2026 10-K — with a late but explosive push into AI cloud infrastructure: Q4 FY2026 IaaS revenue grew 93% to $5.8B and RPO reached $638B (up 363% YoY), mostly large-scale AI contracts (press release, June 10, 2026). The two reinforce each other via multicloud — Oracle Multicloud AI Database grew 404% in Q4 running inside rival clouds. The offsets: in cloud infrastructure Oracle is still a ~4%-share challenger behind AWS/Microsoft/Google (Synergy Q2 2026 data via The Register), the AI buildout drove FY2026 free cash flow to negative $23.7B, and the Cerner-based Oracle Health business has lost US hospital share for three straight years (KLAS 2026). |
| Chain position | An AI-application layer company that both builds its own commercially safe Firefly foundation models and licenses 'an extensive ecosystem of third-party models', distributing generative AI into creative, document and marketing workflows. | Power-first developer building AI data center capacity, beginning with River Bend under a 15-year lease (Fluidstack is the expected tenant and Google is expected to provide a financial backstop; initial delivery is targeted for Q2 2027), and runs Bitcoin mining through majority-owned American Bitcoin. | Supply-chain role in AI: OCI sells GPU compute for AI training and inference — the Q4 FY2026 press release attributes most of the $85B sequential RPO increase to large-scale AI contracts (some with customer-prepaid or customer-supplied GPUs totaling $75B) and guides FY2027 total revenue to $90B — making Oracle a primary capacity supplier to AI model builders. |
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| Long-horizon vote | +0.24 at weight 0.20 · swarm neutral Editorial prior, not backtested. | -0.01 at weight 0.20 · swarm neutral Editorial prior, not backtested. | +0.30 at weight 0.20 · swarm bullish Editorial prior, not backtested. |